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Priocca: what to know before buying a home

A municipality in the province of Cuneo, Piemonte. Official data on earthquakes, population, services and transport.

Liveability index free for any address

Search for an address in Priocca

The report looks at the exact point: landslide and flood risk, seismic zone, price per square metre for the area, services and nearby stops.

For example: Strada Moriondo 1, Priocca.

Priocca, Roero hill country close to Alba

Priocca is a village in the Roero, the hills on the left bank of the Tanaro that face Alba and the Langhe across the river. The landscape mixes vineyards, hazelnut orchards and woodland, with the centre on a hilltop and houses scattered over the slopes. Alba is close and remains the reference point for work, secondary schools and services; Asti and Bra are within driving distance.

It is one of the few villages around here whose population is growing: Istat, the national statistics office, counted 2,075 residents in 2023, up 3.7% on 2011. The average age is 46.1, in line with 46.3 for the province of Cuneo, and 24.9% are over 65. Foreign nationals make up 6.7%. Declared incomes are close to the provincial average.

Buyers will find village houses, farmhouses (cascine) to restore and newer detached homes on the edge of the centre. Hill roads are narrow and steep, and some Roero soils are sandy: on a sloping plot, look at drainage, retaining walls and the state of the banks. For daily life the data show 1 supermarket and 1 pharmacy, plus 3 school sites.

Earthquake risk is low. Priocca is in seismic zone 4, like 105 other municipalities in the province, with expected ground acceleration of 0.044 g. In old farmhouses, focus on the roof, damp and the wiring and plumbing.

The Revenue Agency (Agenzia delle Entrate) publishes the cadastral maps, so the report traces the parcel from the address and checks the official landslide and flood maps there.

Key points

  • Roero hills facing Alba and the Langhe.
  • Population up 3.7% since 2011.
  • Vineyards, hazelnuts and farmhouses to restore.
  • Seismic zone 4, expected acceleration 0.044 g.

Overview

Priocca is a municipality in the province of Cuneo, in Piemonte. At the end of 2023 it had 2,075 residents, ranked 74 of 247 municipalities in the province.

Earthquakes

For Italy's Civil Protection Department, Priocca is in seismic zone 4, the lowest-risk zone, where strong earthquakes are very rare. Only 106 of 247 municipalities in the province are in zone 4.

In the built-up area, the expected ground shaking (peak ground acceleration, PGA) is about 0.044 g, a low value: the level with a 10% probability of being exceeded in 50 years, on rock.

In zone 4 the risk is low, but for an older building it is still worth asking about the state of the structure.

Population

Compared with the 2011 census, the resident population has grown by 3.7%. The estimated average age is 46 years, in line with the province. 25% of residents are over 65 (the regional figure is 27%). Foreign residents make up 6.7% of the population. On average, a household has 2.2 members.

Income and climate

In tax year 2024, taxpayers in Priocca declared an average taxable income of 24,536 euros, in line with the province (24,913 euros). The Italian average is 24,895 euros.

Priocca is in climate zone E, with 2,482 heating degree days: heating may be switched on from 15 October to 15 April, for up to 14 hours a day. The same table puts the town hall at 253 metres above sea level.

Services

In the official Ministry of Education and Ministry of Health lists, Priocca has 3 schools and 1 pharmacy. The Overture Maps data also lists 1 grocery shop and 1 sports facility.

The data shows no healthcare facilities within the municipality, against a provincial average of 0.6 per 1,000 residents.

Public transport

We do not yet have open public transport timetables for this municipality: the report says so explicitly, without inventing distances.

How built-up it is

Buildings, roads, car parks and other sealed surfaces cover 10.9% of the land in Priocca, compared with 5.3% in the province and 6.7% in the region. In 2024 built-up land stayed almost the same.

Radon and contaminated sites

Priocca is not among the radon priority areas designated by the Regione Piemonte in 2023. According to the ISPRA map, the estimated radon emission in the municipality is low. Radon varies from building to building and can only be known by measuring it, especially on ground floors and in basements.

Official databases list no contaminated sites in Priocca.

Landslides and flooding

Landslide and flood hazard changes from one street to the next even within Priocca: the report checks the address against the ISPRA maps.

House prices

The Revenue Agency's price ranges per square metre (OMI) apply to zones, not to whole municipalities: the report gives the range for the address's zone.

Land registry

The cadastral maps for Priocca are public: from the address the report finds the sheet and parcel number.

Liveability area by area

The Vicinalia liveability index runs from 0 to 100 and looks at the place, not the people who live there: services within walking distance, transport, green space, natural hazards, air, quiet, buildings and connection. Here it is worked out at the centre of each of the 25 inhabited census areas in Priocca. Half of the residents live in areas scoring 56 or more.

Residents by band

  • modest 2.4%
  • fair 97.6%

Vicinalia index by census area, licence CC BY-SA 4.0. Data: IdroGEO ISPRA (2026), Istat, INGV, EEA, AGCOM, Overture Maps and OpenStreetMap.

The colour is the value at the centre of the area. For an exact address, search for it above: the free check looks at that exact point. How the index is worked out

Data sources

ISTAT code 004176. The text on this page is generated automatically from the data.